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Steve Jobs

 

Steve Jobs was an American businessman and inventor who played a key role in the success of Apple computers and the development of revolutionary new technology such as the iPod, iPad and MacBook.

“Being the richest man in the cemetery doesn’t matter to me … Going to bed at night saying we’ve done something wonderful… that’s what matters to me.”

– Steve Jobs as quoted in The Wall Street Journal (Summer 1993).

 

Early Life

Steven Jobs was born in San Francisco, 1955, to two university students Joanne Schieble and Syrian born John Jandali. They were both unmarried at the time, and Steven was given up for adoption.

Steven was adopted by Paul and Clara Jobs, whom he always considered to be his real parents. Steven's father Paul encouraged him to experiment with electronics in their garage. This led to a life long interest in electronics and design.

Steve Jobs attended a local school in California and later enrolled at Reed College, Portland, Oregon. His education was characterised by excellent test results and potential. But, he struggled with formal education and his teachers reported he was a handful to teach.

At Reed College he attended a calligraphy course which fascinated him. He later said this course was instrumental in Apple's multiple typefaces and proportionally spaced fonts.

 

Steve Jobs in India

In 1974, Jobs travelled with Daniel Kottke to India in search of spiritual enlightenment. They travelled to the Ashram of Neem Karoli Baba in Kainchi. During his several months in India he became aware of Buddhist and Eastern spiritual philosophy. At this time he also experimented with psychedelic drugs; he later commented that these counter-culture experiences were instrumental in giving him a wider perspective on life and business.

“Bill Gates‘d be a broader guy if he had dropped acid once or gone off to an ashram when he was younger.” – Steve Jobs, The New York Times, Creating Jobs, 1997

Job's first real computer job came working for Atari computers. During his time at Atari, Jobs came to know Steve Wozniak well. Jobs greatly admired this computer technician, whom he had first met in 1971.

 

Steve Jobs and Apple

In 1976, Wozniak invented the first Apple I computer. Jobs, Wozniak and Ronald Wayne then set up Apple computers. In the very beginning Apple computers were sold from Jobs parents' garage.

Over the next few years, Apple computers expanded rapidly as the market for home computers began to become increasingly significant.

In 1984, Jobs designed the first Macintosh. It was the first commercially successful home computer to use a graphical user interface (based on Xerox Parc's mouse driver interface.) This was an important milestone in home computing and the principle has become key in later home computers.

Despite the many innovative sucesses of Jobs at Apple, there was increased friction between Jobs and other workers at Apple. In 1985, removed from his managerial duties, Jobs resigned and left Apple. He later looked back on this incident and said that getting fired from Apple was one of the best things that happened to him - it helped him regain a sense of innovation and freedom, he couldn't find working in big company.

 

Life After Apple

On leaving Apple, Jobs founded NeXT computers. This was never particularly successful, failing to gain mass sales. However, in the 1990s, NeXT software was used as a framework in WebObjects used in Apple Store and iTunes store. In 1996, Apple bought NeXT for $429 million.

Much more successful was Job's foray into Pixar - a computer graphic film production company. Disney contracted Pixar to create films such as Toy Story, A Bug's Life and Finding Nemo. These animation movies were highly successful and profitable. This earn jobs significant respect and success.

In 1996, the purchase of NeXT bought Jobs back into Apple. He was given post of chief executive. At the time, Apple had fallen way behind rivals such as Microsoft. Apple were struggling to even make profits.

 

Return to Apple

Jobs launched Apple on a new direction. With a certain degree of ruthlessness, some projects were summarily ended. Instead, Jobs promoted the development of a new wave of products which focused on accessibility, appealing design and innovate features.

 

The iPod was a revolutionary product in that it built on existing portable music devices and set the standard for portable digital music played. In 2008, iTunes became the second biggest music retailer in US, with over 6 billion song downloads and over 200 million iPods sold.

 

In 2007, Apple successfully entered the mobile phone market, with the iPhone. This used features of the iPod to offer a multi-functional and touch screen device to become one of best selling electronic products.

Apple has been rated No.1 in America's most admired companies. Jobs management has been described as inspirational, although c-workers also state, Jobs could be a hard task master and was temperamental. NeXT Cofounder Dan'l Lewin was quoted in Fortune as saying of that period, "The highs were unbelievable ... But the lows were unimaginable"

 

“My job is not to be easy on people. My jobs is to take these great people we have and to push them and make them even better.” – All About Steve Jobs

Under Jobs, Apple managed to overtake Microsoft in terms of share capitalisation. Apple also gained a pre-eminent reputation for the development and introduction of ground breaking technology. Interview in 2007, Jobs said

There's an old Wayne Gretzky quote that I love. 'I skate to where the puck is going to be, not where it has been.' And we've always tried to do that at Apple. Since the very very beginning. And we always will."

Despite, growing ill-health, Jobs continued working at Apple until August 2011, when he resigned.

Wealth

“I was worth over $1,000,000 when I was 23, and over $10,000,000 when I was 24, and over $100,000,000 when I was 25, and it wasn’t that important because I never did it for the money.”

- Steve Jobs

Jobs earned only $1million as CEO of Apple. But, share options from Apple and Disney gave him an estimated fortune of $8.3billion

 

In 1991, he married Laurenne Powell, together they had three children and lived in Palo Alto, California.

Steve Jobs died in 2011 at the age of 56.

Source : Pettinger, Tejvan. "Biography of Steve Jobs", Oxford, www.biographyonline.net, 25th Feb. 2012